Featured case study | Gloria GloFish Integrated Launch Campaign

Gloria GloFish Integrated Launch Campaign




Marineland

We lit up customization and imagination.


WATCH THE VIDEO



THE CHALLENGE


Our client needed to launch their latest lighting innovation, the Fully Adjustable LED Light.


To help Marineland make a big splash at Global Pet Expo (the pet industry’s largest trade show), we created, developed and produced an anthem video that would be a key feature at the Marineland booth for an audience of pet retailers from across the country.


Project Types

Marketing
Creative






The Fully Adjustable LED Light comes with a track light and LED PODs that can be easily added and removed to highlight key areas in an aquarium. Additional PODs can also be purchased to create different looks, including color-changing, color-enhancing, and GloFish®.