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National Association of Health Underwriters

We overhauled the web presence of a U.S. non-profit.


SEE THE WORK



THE CHALLENGE


Our client needed a new global website that delivered real customer value.


Not only did we accept their challenge. We also challenged ourselves to design, develop, and deliver a website and platform that was scalable, easy to manage, and flexible for future expansion and modification. To accomplish all of this, we first did our homework, uncovering the current needs and objectives of our client's organization.


Project Types

Research
Creative Strategy
Art Direction
Copywriting
Website Design & Development






We broke the project into four phases: Discovery, Design, Development, and Deployment with post-launch Content Management System (CMS) training.


NAHU.org now provides the internal team with a better, more cost-effective approach to administering content, site-wide. Through a user-friendly CMS, the site is easy to update and the built-in SEO elements make it easy to find.




THE RESULTS

Users and customers are doing more business with NAHU online than ever.

That's because the new website facilitates faster access to critical information users are searching for and increases exposure to the main groups within NAHU’s industry by providing relevant thought leadership content.




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